‘I Don’t Bathe My Baby Everyday, Just 3-4 Times a Week’: Fashion Boss, Toke Makinwa Says Bathing a Baby Isn’t Necessary

• Media personality Toke Makinwa has stirred conversations online after advising new mothers to avoid bathing newborns daily, claiming it can damage their delicate skin.

Popular Nigerian media personality and fashion icon Toke Makinwa has triggered widespread debate after a video surfaced of her advising mothers not to bathe their newborns every day.

In a clip posted on her official Snapchat story, Toke explained that daily bathing can cause skin problems for babies, especially those between 0–3 months. She emphasized that newborns are not exposed to dirt, sweat, or outdoor environments that warrant frequent bathing.

According to Toke, babies in their first few months have extremely delicate skin that needs to “breathe.” She said that instead of bathing them daily, parents should simply wipe them gently with clean water.

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Toke Makinwa, who recently dedicated her daughter Yaya, added that her opinion is based on personal experience. She shared that before becoming a mother, she often questioned her sister for not bathing her niece every day—yet the child still developed “beautiful skin.”

How She Bathed Her Daughter

Toke also revealed her own bathing routine for Yaya:

• 0–1 month: Bathed once a week, with daily wiping
• 2 months: Bathed twice a week, daily wiping continued
• 3 months: Bathed 3–4 times a week
• 4–6 months: Skin becomes stronger, making daily baths possible

The media star stressed that newborns are mostly indoors, are not sweating, and are rarely exposed to dirt—making daily bathing unnecessary.

Watch video below:

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